Top 50 Full Form & Key Terms of Digital Marketing

Today I share some key terms of digital marketing which is very useful and most known for a digital marketer and marketing professional. Following are the top 50 Key terms or Full forms of Digital marketing or Internet Marketing. These key terms are very useful to Digital Marketer. Every Digital Marketing Professional must know this key term which can be very used.

These key terms used in the digital marketing world.

Following are key terms or full form of Digital Marketing.

  1. CTR – Click-Through-Rate
  2. CPA – Cost Per Acquisition
  3. CPC – Cost Per Click
  4. PPC – Pay Per Click
  5. CPL – Cost Per Lead
  6. SE – Search Engine
  7. PPM – Pay Per Thousand Impression
  8. CPM – Cost Per Thousand Impression
  9. OSR – Organic Search Result
  10. QS-Quality Search
  11. SNS – Social Network Site
  12. SEO – Search Engine Optimization
  13. SMM – Search Engine Optimization
  14. ROI – Return On Investment
  15. OCM – Online Content Management
  16. API – Application Programming Interface
  17. ORM – Online Reputation Management
  18. SERPs – Search Engine Results Page
  19. B2B – business-to-business
  20. CPV – Cost Per View
  21. ICT – Information and Communication Technology
  22. B2C – Business-To-Consumer
  23. SEM – Search Engine Marketing
  24. CMS – Content Management System
  25. OS – Organic Search
  26. G2B – Government-to-business
  27. SMO – Search Engine Optimization
  28. RBT – Real-Time-Bidding
  29. BR – Bounce Rate
  30. DSPs – Demand Side Platforms
  31. G2G – Government to Government
  32. SSPs – Supply Side Platforms
  33. XML – Extensible Markup Language
  34. CTA – Call To Action
  35. SMA – Social Media Analytics
  36. CRM – Customer Relationship Management
  37. NPS – Net Promotor Score
  38. IoT – Internet Of Things
  39. CLTV – Customer Live Value
  40. CRV – Customer Referral Value
  41. CIV – Customer Influence Value
  42. CKV – Customer Knowledge Value
  43. GA – GoogleAnalytics
  44. SNA – Social Network Analysis
  45. SMM – Social Media Monitoring
  46. ASO – App Store Optimisation
  47. M-Commerce – Mobile Commerce
  48. SMS – Short Message Service
  49. E-Commerce – Electronic Commerce
  50. WP – WordPress

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